Today we’d like to introduce you to Annie Holbrook
Hi Annie, thanks for sharing your story with us. To start, maybe you can tell our readers some of your backstory.
Originally a Columbia native, I made the Lowcountry my home eight years ago and haven’t looked back since. Nestled on Johns Island, I find my daily inspiration amidst the stunning Lowcountry, coastal, and urban landscapes that make Charleston truly one-of-a-kind.
Leading up to my career in social media management, I have had various jobs related to real estate from being a sales rep to a real estate and construction paralegal. However, my passion for creativity remained unfulfilled.
As real estate and home design have always been a passion of mine, a brief stint as a real estate agent sparked my journey when I moved to Charleston. Despite not enjoying traditional sales, my Art Degree from USC paved the way for a creative shift into marketing.
While I loved working in-house at a marketing firm as a senior social media manager for many years, I became passionate about the idea of owning my own business and helping real estate agents grow their business, too.
When I’m not crafting compelling social media strategies, you’ll likely find me soaking up the sun on the beach or exploring the waterways that surround this picturesque city. An avid fan of the culinary scene, I’m always on the lookout for the next hidden gem or the perfect outdoor spot to savor Charleston’s diverse flavors.
I’m sure it wasn’t obstacle-free, but would you say the journey has been fairly smooth so far?
It hasn’t always been a smooth road. I spent many years trying to find my calling without success. Many years spent watching the clock, waiting for it to hit 5 o’clock. It wasn’t until I found this niche in real estate social media marketing and now I truly enjoy what I do.
I love what I do. To finally have a job where I’m not waiting for the clock to hit 5 o’clock is huge. It’s incredibly rewarding to have a job where I’m excited to dive in each day, and where time flies because I’m fully engaged in what I’m doing. When your work becomes a source of joy and fulfillment, that’s when you realize you’ve truly found success.
As you know, we’re big fans of you and your work. For our readers who might not be as familiar what can you tell them about what you do?
I started my own business in November 2023. I provide turn-key social media management for real estate agents. I curate engaging content and foster community engagement to enhance my clients’ online presence across various platforms. My goal is to optimize brand visibility and drive measurable results for businesses of all sizes.
What sets my business apart from similar ones is through a commitment to personalized service, creative strategies, and a deep understanding of the local real estate market. As a solo business owner, I ensure every client receives highly personalized and attentive service.
What makes you happy?
I love spending time outside whether it’s at the beach, exploring Charleston by boat, or enjoying a cocktail outdoors.
When I’m not crafting compelling social media strategies, you’ll likely find me soaking up the sun on the beach or exploring the waterways that surround our picturesque city. An avid fan of the culinary scene, I’m always on the lookout for the next hidden gem or the perfect outdoor spot to (bring my dog and) savor Charleston’s diverse flavors. And of course, no adventure is complete without snapping a few photos or videos for my social media clients.
Contact Info:
- Website: https://www.annieelizabeth-charleston.com/
- Instagram: https://www.instagram.com/annieelizabeth_charleston/
- Facebook: https://www.facebook.com/annieelizabethcharleston
