Today we’d like to introduce you to Rachelle Brown.
Hi Rachelle, thanks for sharing your story with us. To start, maybe you can tell our readers some of your backstory.
My journey started in high school when I attended cosmetology school and discovered my love for beauty and helping others feel confident. From there, I became a professional makeup artist, working with clients in the beauty industry. Over the years, I expanded into content creation, managing social media, and building my personal brand. Today, I create lifestyle, wellness, and fashion content, sharing my passions while helping brands connect authentically with their audiences. It’s been a journey of growth, learning, and constantly evolving, and I’m excited to keep building my platform and career in this space.
Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
It hasn’t been a smooth road. One of my biggest challenges has been staying confident and motivated when growth felt slow or inconsistent, especially on social media. It’s easy to compare yourself to others or feel discouraged by algorithms and engagement changes. I’ve also had to learn how to balance work and personal life, and how to handle rejection or being overlooked by brands early on. But every challenge pushed me to grow, get more creative, and keep showing up.
As you know, we’re big fans of you and your work. For our readers who might not be as familiar what can you tell them about what you do?
I’m a content creator and creative storyteller specializing in lifestyle, wellness, fashion, beauty, and thrifting content. I love sharing affordable fashion finds and showing how to create stylish looks on a budget through thrifting and secondhand shopping. I focus on creating authentic, relatable, and visually engaging content that connects with my audience while showcasing brands in a genuine way. I’m known for my clean, natural aesthetic, positive energy, and ability to make everyday moments inspiring. I’m most proud of the community I’ve built online and how I’ve grown my platform by staying true to myself. What sets me apart is my consistency, confidence, and positivity! I always show up, stay real, and encourage others to do the same.
Any big plans?
My future plans are to stay true to who I am while continuing to grow as a creator and entrepreneur. I’m excited to build a business outside of content creation with my husband, while still bringing my community along for the journey and sharing the process in an authentic, meaningful way.
Contact Info:
- Website: https://www.tiktok.com/@rachelleheasley
- Instagram: https://www.instagram.com/rachelleheasley
- Facebook: https://www.facebook.com/share/1YncGoVhLo/
- Youtube: https://www.youtube.com/@rachelleheasley
