Today we’d like to introduce you to Malachi Wright.
Hi Malachi, can you start by introducing yourself? We’d love to learn more about how you got to where you are today.
Graduating from the Illustrious Claflin University in the Fall of 2022, Wright Graphics has been on a steady incline with some adjustments. The idea of Wright Graphics started towards the end of the second semester of my senior year. I wanted to start my own graphic design business since I had already designed tons of flyers on campus & tried to take it to the next level professionally. On February 1st of 2023, I launched Wright Graphics & it was a great takeoff initially. Months down the road, the original foundation wasn’t. It was weaker, so it went downhill for some time. During that time frame, I could look into personal development and start rebranding Wright Graphics for the better. On April 9th, I relaunched Wright Graphics as a Branding & Graphic Design Agency. With this new and revised foundation, I could find the niches we would focus on regarding our client services. These include Brand Identity Packages, Monthly Retainer Programs, & Campaign Flyer Services for college students. With the rebrand, we are starting to maximize our design efforts in what we specialize in & not overwhelm ourselves. More to come shortly.
Alright, let’s dig a little deeper into the story – has it been an easy path overall, and if not, what challenges have you had to overcome?
The road has been challenging, but it’s all about not giving up & pressing through the obstacles. The common ones were burnout, design block & work schedules clashing with design hours. It was sometimes hard to keep the discipline of posting and being consistent, but I found a content schedule that worked with my new schedule. The lesson learned from the obstacles is that any business is a marathon, not just a race. Remaining disciplined and consistent pays off if you show up every day in some way, shape, or form. It’s a part of character development as well.
Thanks for sharing that. Can you tell us more about your work next?
Wright Graphics focuses on 3 primary services/programs. Those include Brand Identity Packages, Monthly Retainer Programs, & Campaign Flyer Services. We are most commonly known for our Brand Identity Packages. I am most proud of seeing our client’s reactions after every project. That shows me we were able to bring their vision to life and were satisfied with our service. Our attention to detail and professionalism from start to finish sets us apart from others. Attention to detail is significant because that’s where you get the bulk of what your client seeks from you. Professionalism is starting to end with us because customer service for our clients is a top priority.
Networking and finding a mentor can positively impact one’s life and career. Any advice?
When looking for a mentor or just networking, you want to look for people who succeed in the career field you want (whether they are 1 year in or 10 years in). What they know can help you make smarter decisions as you climb the ladder to success. Always have a will to serve your mentor so they can see you are serious about learning & they will be willing to pour into you.
Pricing:
- Flyers: $70
- Logos $100
- Business Cards: $40
- YouTube Banners: $90
Contact Info:
- Instagram: https://www.instagram.com/_wrightgraphics/
- Facebook: https://www.facebook.com/wrightgraphics
- Other: https://hello.dubsado.com/public/form/view/660f5687ee8164003a44452b
Image Credits
Personal Photo credit: Daa’iyah Fogle: CEO of Phase One Creative & Daa’iyah Fogle Photography
