Today we’d like to introduce you to Zipporah Poznyur.
Hi Zipporah, thanks for sharing your story with us. To start, maybe you can tell our readers some of your backstory.
I started my career as a small business owner creating custom luxe cakes for weddings and special occasions. It was an art that let me express my creativity, learn the hustle of running a business all while cultivating relationsips from all over the state. Simulatneously my husband owned and ran a construction company
When we we relocated to Charlotte, I realized that like us, most people didnt have the right resources on how to find the right town/neighborhood in a market that is SO expanse.
It was the moment that confirmed that Real Estate was my next chapter. I was able to combine my drive for creating excellence with my love for people. I equipped myself with knowledge and previous experince in medicine and customer which catapulted me forward in the business. I quickly grew my platform on social media by speaking ONLY to my ideal clients and bringing them value. Now I get to help people from all over the country and within the state move with confidence knowing I found a home that compliments their lifestyle
Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
Not at all. I tried everything from buying leads to cold calling/ door knocking at first until I was burnt out and frustrated. I received so many nos before one yes and they were low rewarding transactions with clients that didnt seem excited to work with me or anyone for that matter.
It was during that time that I saw other realtorrs making moves on social media and thought I would give it a try. I found out that it was through social platforms that I could channel my inner creativity and personality to FREELY market myself, and my knowledge to prospective clients.
My account and posts quickly gained traction and I learned through being TRULY authentic, I could attract people that WANTED to work with me. It changed everything for me.
I was marking to high end clientele and was able to increase my price point so that I could produce higher volume with less running around like a wild woman. It helped me gain more control of my time so that i could balance work and family life. and when you have four kids, time is so precious!
I have been been able to scale my business and triple my production annually since committing to social media as my lead gen source and I am currenly working on building a team with my business partner centered aroud social marking. I am so grateful and blessed to have come this far – its not easy but WORTH the reward of clients satisfaction while becoming friends in the process
As you know, we’re big fans of you and your work. For our readers who might not be as familiar what can you tell them about what you do?
I am a NC/SC Real estate broker and I specialize in helping families relocate to the Charlotte region. I am known for thorouhgly educating my clients and providing the service of doing “Fly-in tours” with prospective relocators to better inform them to hone in on location .
I am most proud of my work ethic, integrity and negotiating skills that have brought much success and pleasure to my clients.
I am honest, Will tell you if a house is not worth it and work HARD to make sure there are no lose ends and my clients are well equipped to make the move
We love surprises, fun facts and unexpected stories. Is there something you can share that might surprise us?
I am first generation American, my parents are immigrants from Romania. They are a true rags to riches story. I was once a wild child but found the Lord at 21 and used to be a missionary in Bangladesh. I also used to own a wedding/ custom cake business! I am a country girl at heart even though I sell luxury homes and enjoy living on land. equestran lifestyle
Pricing:
- I help clients in 800-$8m price range
Contact Info:
- Website: https://linktr.ee/zippypoz?utm_source=ig&utm_medium=social&utm_content=link_in_bio&fbclid=PAZnRzaARN02hleHRuA2FlbQIxMQBzcnRjBmFwcF9pZA8xMjQwMjQ1NzQyODc0MTQAAadE7Qkc3QCYPwUpjPztLjBDz8fkfmqSxWY0OXrwmoQt06QnbDaa06hWaSB4Pg_aem_jMdS2RbijOXX6zhYkMgeXg
- Instagram: https://www.instagram.com/zippyrealtor?igsh=N2g0OG0zZGtibjJw&utm_source=qr
